About the book "Sales Toolkit For Closers":
Things You Need to Know Before Selling Anything:
Too many companies make costly selling mistakes because of a lack of understanding for how selling today actually works. Motivating customers to buy no longer begins with a television advertisement. In the digital world, salespeople must leverage the many tools at their disposal while being able to tell a clear, consistent, and authentic story about a service or product.
It Doesn't Have to Cost a Fortune to Get Sales:
"Sales Toolkit For Closers" contains actionable insights and a raft of tools anyone selling can use to up their game.
Issues That Need to be Addressed Before Selling Include:
* Becoming your own Q: useful personal sellling tools for the salesperson
* Locating the Target
* Crafting the Story
* How to leverage channels and touchpoints to reach buyers
* Ways to listen to buyers so you can sell them what they want
* How to manage scaling to additional target groups
About the Author:
Tricia Levasseur is a story-driven digital marketing expert, business generator, and relationship builder. She combines storytelling, technical analytics expertise, and people to create data-driven strategic marketing campaigns, using the full mix, that maximize customer results and generate revenue. Tricia is an award-winning journalist and Cambridge MBA with two decades of professional experience. She's also held senior marketing roles at powerhouse technology companies including Hong Kong Telecom's international arm where she led global online and offline campaigns. Learn more about Tricia.
©Cambridge Publishing Group LTD
Too many companies make costly selling mistakes because of a lack of understanding for how selling today actually works. Motivating customers to buy no longer begins with a television advertisement. In the digital world, salespeople must leverage the many tools at their disposal while being able to tell a clear, consistent, and authentic story about a service or product.
It Doesn't Have to Cost a Fortune to Get Sales:
"Sales Toolkit For Closers" contains actionable insights and a raft of tools anyone selling can use to up their game.
Issues That Need to be Addressed Before Selling Include:
* Becoming your own Q: useful personal sellling tools for the salesperson
* Locating the Target
* Crafting the Story
* How to leverage channels and touchpoints to reach buyers
* Ways to listen to buyers so you can sell them what they want
* How to manage scaling to additional target groups
About the Author:
Tricia Levasseur is a story-driven digital marketing expert, business generator, and relationship builder. She combines storytelling, technical analytics expertise, and people to create data-driven strategic marketing campaigns, using the full mix, that maximize customer results and generate revenue. Tricia is an award-winning journalist and Cambridge MBA with two decades of professional experience. She's also held senior marketing roles at powerhouse technology companies including Hong Kong Telecom's international arm where she led global online and offline campaigns. Learn more about Tricia.
©Cambridge Publishing Group LTD